Keep Your Downline Alive, Happy, Vigorously Active... And buying!
Master these concepts and it is time for you and your downline to Celebrate
If you have been reading and studying the other reports in this series, you will have come to a very important conclusion. You will want to build your MLM organization DEEP! But let's review this just in case it is not crystal clear in your mind. It is so important for you to understand this principle. The very back bone of your succeeding with a MLM program is that you are able to multiple your efforts through others. That way, your organization multiplies such that your 3rd, 4th 5th and so on levels attain a large number of people in your organization - or down-line.
You will always earn the large money in your deep levels. In fact, a lot of MLM programs are geared so you will make more on your deep levels (per person) than what you will earn on your first level. If you were to recruit 1,000 members on your first level, you earn about $3,000 per month. Conversely, if these same 1,000 people were on your 3rd level, you would earn about $23,000 a month. That's a big difference.
So you see there are two very important reasons to build your downline deep. First, that is where the large number of people will be. The second reason is that many MLM programs pay much more per person in your deep levels.
The "Secret Key" is building a deep organization is fairly simple. You must HELP YOUR FIRST LEVEL, and then TEACH THEM HOW TO HELP THEIR FIRST LEVEL! In other words, you must have a system that is 100% duplicative. To do this, you must first have a method that works for you. You then show your first level how to replicate your method. And lastly, but most important, YOU MUST BE ABLE TO TEACH YOUR FIRST LEVEL TO TEACH THEIR FIRST LEVEL! To look at this another way, you must be able to HELP your first level and show them how to help their first level of downline. Just like I am doing. And just like I want you to do. Let's be perfectly honest with each other. If I can help you, and we both make money, then I am motivated to help you. Right? That's how MLM works! When it's done properly, MLM is a beautiful system. You don't have to sell the world! Only a few in your first level.
Now before you read further, I want you to agree with what I have said so far. If you want to build a large MLM organization, you do so by primarily working with your first level of people. Agree? Just imagine. Let's say you start with 10 people. If your MLM program has 5 levels, it can grow 10 x 10 x 10 x 10 x 10 = 100,000 on your 5th level! Now admittedly, that is a perfect mathematical model, and it is unlikely that will happen and we both know it. But, if you have a good system that really can be implemented, you probably can get close! Let's talk a little more about how many people you should sponsor on your first level. You decide, but you should use this as a guideline: "Sponsor only those that you can help." In this program, "help" is more or less defined as your capability to generate leads and make some mailings for your first level of downline. In other words, if you follow the techniques in this program, you will be able to generate many good qualified leads that you will want to pass (sell) on to your downline. If you have some up front cash to advertise or whatever, you may be able to help more than 10 people. On the other hand, if you are truly starting on a shoestring, maybe you can help only a few. But I find it hard to believe that if you use this program, you can't help at least 10 people. But you decide. The objective is simple. Decide how many ACTIVE people you want on your first level, and then go for it!
When I say ACTIVE, let me explain. You will no doubt sign up people that will not do anything! When that happens, don't be discouraged. Instead, you need to find a replacement that will be active. If you set your goal to have 10 active people in your first level, don't stop until you have met your goals. Remember that as soon as you sign up one or two people in your first level, you will want to help these people as well as filling out your own first level. During this period, your upline also will be available to help you! Therefore, your upline is helping you, you are helping yourself, and you are helping your downline - all at the same time. Take this into consideration before you commit to how many people you want to build in your first level.
You also should set a goal in your mind for how long it will take you to fill in your first level. Rome was not built in a day, so give yourself enough time. The important thing is to stick to it. If you stay with it long enough, it will blossom out for you.
And lastly, keep your troops motivated! This program will work for you and your downline! It will take some time and effort on everyone's part! Anything worthwhile seldom comes totally free. But if you follow the steps in this program, your chances of success are very high. It is really quite simple. If you make money quickly, I think you will be motivated to work this program. Won't you? And so will the people that you sign up! So make sure you "lean" on your upline sponsor, and you in return provide a little assistance to your downline. We all help each other to make this work for all of us.